Briefing &
Express research
1 day
- Online interview
- Internal analysis
- Desk research
Go-to-market
strategy
4 days
- Target audience research
- Unique selling proposition
- Mission
- Product emotional message
- Tone of voice
Branding
15+ days
- 3 design concepts
- Logotype
- Color palette & fonts
- Branding assets
- Brandbook
Web design
& development
20+ days
- Landing page (up to 5 blocks)
- Prototype & copywriting
- Design
- Development